Recent Changes

Wednesday, November 16

  1. page FourSquare Overview edited ... Media Workshop Nav" ]] Nav"]] {fourssquare-screen.jpg} About Foursquare {fou…
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    Media Workshop Nav" ]]Nav"]]
    {fourssquare-screen.jpg}
    About Foursquare
    {foursquare.jpg} Foursquare (http://foursquare.com) is an application for letting your network know where you are and for sharing tips about things to do while you are there. It is a location-based social networking service that uses the GPS features built in to modern smart phones to identify where you are and allow you to "check in" there. You can see who from your network is nearby and post comments about the place where you are. Each check-in earns you points toward badges -- secret until unlocked, and the top visitor to any given location earns the title of "Mayor." Real-world owners or administrators of locations can provide special offers to visitors who check in on Foursquare, such as a free coffee for every three visits, or a discount in the store for the Mayor.
    How do I use it?
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    launch Foursquare mobile application on your
    Why is it important?
    For retailers, attractions, and cultural organizations like museums, Foursquare provides a way of reaching the increasing number of people who use of location-aware mobile devices, many of whom are very interested in connecting with social networks. Like a loyalty program, Foursquare lets organizations offer special discounts or suggestions to people who check in at their location. A number of institutions are using location-aware services like Foursquare to create game-like activities to engage their audiences and encourage repeat visits. Foursquare is also important because it feeds into the increasing trend among networked people to share their activities with their network: it makes it very easy to indicate where you are and what you are doing, which gives people in your network a better sense of you as a person and strengthens social connections.
    (view changes)

Tuesday, August 3

  1. page Facebook Activity edited ... Start here: http://www.facebook.com Log in to your Facebook account, if you have one. If you …
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    Start here: http://www.facebook.com
    Log in to your Facebook account, if you have one. If you don't, and you would like one, create one now.
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    on Facebook (http://www.facebook.com/pages/MIDEA/116387528387063).(http://www.facebook.com/MarcusInstitute). "Like" the
    If you have a friend who is not at the meeting but who might like to know about the MIDEA page on Facebook, suggest it to them using Facebook's tool for this purpose.
    Find the MIDEA discussions. Contribute to an ongoing discussion, or start a new one.
    (view changes)
    11:49 am
  2. page Social Media Workshop edited ... http://www.nmc.org/2010-midea-socialnetworks These wiki pages are references both for worksho…
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    http://www.nmc.org/2010-midea-socialnetworks
    These wiki pages are references both for workshop participants and anyone else interested who could not attend the workshop in person.
    Presentation Archive
    We have audio recordings of our keynote sessions and the panel discussion.
    Mind Your P's and Q's: Checklist for Museums Serving Up Content in a Voracious World
    Holly Witchey
    In search of the twin elixirs of audience satisfaction and audience engagement, Holly Witchey discovers that old wives' tales and aphorisms resonate for a reason in our digital world. Mom, the guys at the barber shop, the dizzy redhead, and the bad boy in the band provide the common sense; the twist is to use common sense to create exceptional opportunities for audiences and museums alike.
    audio recording (34.3 Mb MP3)
    Social Networking in the Museum
    chaired by Rachel Varon featuring Stacy Fuller (Amon Carter), Ben Slade (Arthouse), and Nicole Stutzman (Dallas Museum of Art)
    What's happening in Texas with social networking? Many of MIDEA's member institutions are currently involved in exciting social networking projects. In this panel, three of your colleagues discuss the ways they are already tapping into social networks and crafting their messages to target specific audiences. Bring your own questions to add to the conversation.
    audio recording (37.6 Mb MP3)
    Developing a Social Media Strategy
    Susan Chun
    Now that you’ve seen examples of how social media and social networking are being used — as well as had some hands-on experience with these tools yourself — you’re ready to start drafting a social media strategy that you can take back to your museum. We’ll show you how to get started, or how to build on initiatives already underway, and share tips on how to approach the right people to get your ideas implemented.
    audio recording (49.2 Mb MP3) • presentation slides (983k PDF)

    Overview of Tools
    This short guides are references geared specifically to museums for getting started with six of the tools we will be using at the workshop.
    (view changes)
    10:28 am

Monday, July 12

Sunday, July 11

  1. page Facebook Overview edited ... Search Facebook Pages for "museum" http://www.facebook.com/#!/search/?flt=1&q=mu…
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    Search Facebook Pages for "museum" http://www.facebook.com/#!/search/?flt=1&q=museum&o=65
    Museums on Facebook http://www.musesphere.com/Facebook
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    museum experiences hhttp://www.facebook.com/ILoveMuseumshttp://www.facebook.com/ILoveMuseums
    Facebook for a Museum (Museum Next blog) http://www.museummarketing.co.uk/2010/02/02/facebook-for-a-museum-part-1/
    SFMOMA http://www.facebook.com/sfmoma
    (view changes)
    9:23 pm
  2. page Facebook Activity edited ... Find the MIDEA discussions. Contribute to an ongoing discussion, or start a new one. Search f…
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    Find the MIDEA discussions. Contribute to an ongoing discussion, or start a new one.
    Search for pages for other museums (or other groups or organizations) of interest to you. "Like" the ones you want to continue to follow.
    [[include component="page" page="Facebook Widget Nav" ]]
    See Also
    The Brooklyn Museum on Facebook The Brooklyn Museum has a highly-developed, active Facebook page. http://www.facebook.com/brooklynmuseum
    Facebook Is More than a Fad -- And Museums Need to Learn from It Jim Richardson of The Art Newspaper discusses Facebook and what museums might learn from it. http://www.theartnewspaper.com/article.asp?id=17207
    [[include component="page" page="Facebook Widget Nav" ]]
    Notes and Questions
    Add your thoughts here...
    (view changes)
    12:27 pm
  3. page Facebook Activity edited ... Find the MIDEA discussions. Contribute to an ongoing discussion, or start a new one. Search f…
    ...
    Find the MIDEA discussions. Contribute to an ongoing discussion, or start a new one.
    Search for pages for other museums (or other groups or organizations) of interest to you. "Like" the ones you want to continue to follow.
    [[include component="page" page="Facebook Widget Nav" ]]
    See Also
    The Brooklyn Museum on Facebook The Brooklyn Museum has a highly-developed, active Facebook page. http://www.facebook.com/brooklynmuseum
    (view changes)
    12:26 pm
  4. page Facebook Overview edited ... Why is it important? Because of its sheer number of mainstream internet users, Facebook is on…
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    Why is it important?
    Because of its sheer number of mainstream internet users, Facebook is one of the most important avenues for connecting to and communicating with people who might support or be interested in the work of your organization. By creating a Facebook page, an organization can create a hub for people to follow events and activities that you add, post their own messages and media related to their experiences, and engage with people at your organization as well as with other patrons. Facebook offers an array of advanced analytical tools for you to determine its effectiveness in your overall social media strategy. Other features allow you to integrate Facebook with your website or bring information from your website into Facebook.
    [[include component="page" page="Facebook Widget Nav" ]]
    Facebook Tips
    Build a Facebook page for your organization. Fill out the profile and set up information feeds into the page so that it is not empty when people arrive.
    (view changes)
    12:26 pm

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